Educational Series Teaches Small Businesses:
Marketing Matters

PIERRE, SD – Many South Dakota small business owners may wonder why some websites pop up on Google and theirs don’t or if a marketing plan is necessary. This free four week educational series presented by the US Small Business Administration and the Small Business Development Center Network will answer those questions as well as other marketing questions that pertain to small businesses.

These one hour sessions are also designed for small businesses who want to improve their marketing practices and be better positioned in today’s ever-changing business economy. We encourage “all small business owners” to come out and join us. No registration is required, and you may attend one or all sessions. All sessions start at 10 a.m. Central Time/9:00 a.m. Mountain Time.

Roadmap to Marketing Success:
Steps to writing a successful marketing plan (July 9, 2009)
Bringing advertising, communication, and public relations together into one cohesive strategy

Google Matters:
How does your website measure up? (July 16, 2009)
Providing content that your customers want, increasing traffic to your site

The First Impression:
Building a positive customer experience (July 23, 2009)
Stand apart from your competition. Increase sales, build loyalty and improve your reputation without spending more on advertising

Social Media Marketing:
How to start your online conversation (July 30, 2009)
Introductory discussion about conversational marketing in a digital world

The Pierre Economic Development Corporation, along with the Pierre Area Chamber of Commerce and the Central South Dakota Enhancement District will be co-hosting the Pierre site. All sessions will be offered at the Chamber of Commerce board room. For more information, contact PEDCO at 224-6610.

If you can’t make it to the Pierre site, one can participate if you have computer with internet access and a phone to call a toll free 800 number. Registration for the ReadyTalk system must be made one day prior to each session by calling 605-330-4243 and press 0.